How Jorge Briones Reconnected with His Audience

When you’re a car salesman, your personal brand is everything—and for Jorge Briones at South Texas Buick GMC, Facebook was a big part of how he stayed connected with past customers and new leads. But after losing access to his page and falling behind on posting, it became harder to stay visible and top-of-mind in his market.

Core Idea stepped in to help Jorge get back in the driver’s seat.

First, we helped him regain access to his Facebook page so he could reconnect with the audience he’d already built over time. From there, we created clean, professional post designs that matched his personality and the South Texas Buick GMC brand—highlighting featured vehicles, customer wins, and helpful tips in a way that felt consistent and trustworthy.

With his page restored and his content refreshed, Jorge was able to get back on track with his followers, showing up regularly in their feeds instead of disappearing for weeks at a time. Now, his Facebook presence once again supports what he does best in person: building relationships, earning trust, and helping people drive away in the right vehicle for their needs.