Privacy Policy

1. Information We Collect

We may collect the following types of information:

1.1 Information You Provide to Us Directly

• Contact Information: Name, email address, phone number, business name, and any other details you provide through contact forms, discovery call requests, or newsletter sign-ups.

• Business Information: Details about your business, marketing challenges, goals, and other information you share during inquiries, consultations, or onboarding.

• Content & Communication: Messages you send us via forms, email, or other communication channels.

1.2 Information Collected Automatically When you visit the Site, we may automatically collect:

• Usage Data: Pages visited, time spent on pages, links clicked, referring/exit pages, and general navigation patterns.

• Device & Technical Data: IP address, browser type, operating system, device type, and similar technical information.

• Cookies & Similar Technologies: We may use cookies, pixels, and similar technologies to understand how you use the Site and to improve your experience.

You can usually set your browser to refuse cookies or indicate when a cookie is being sent. If you disable cookies, some parts of the Site may not function properly.

1.3 Information from Third Parties We may receive information about you from:

• Referral partners or collaborators who introduce you to our services.

• Third-party tools we use for analytics, email marketing, scheduling, or advertising (e.g., Google Analytics, email service providers, ad platforms).

2. How We Use Your Information

We use the information we collect for purposes including:

• Providing and Improving Services: To respond to inquiries, deliver our Core Idea Framework and related services, and improve the Site and our offerings.

• Communication: To send you updates, responses, confirmations, and other service-related communications.

• Marketing & Education: To send newsletters, educational content, promotions, and information about services we believe may be relevant to you (you can opt out at any time).

• Analytics & Performance: To understand how visitors use the Site, measure performance, and improve user experience.

• Legal & Security: To comply with legal obligations, enforce our terms, and protect the rights, property, and safety of our business, clients, and others.

3. Legal Bases for Processing (If Applicable)

If you are located in a region that requires a legal basis for processing (such as the European Economic Area), we process your personal information based on:

• Your consent (e.g., when you subscribe to a newsletter).

• Contractual necessity (e.g., when we provide services you request).

• Our legitimate interests (e.g., improving services, marketing to existing or potential business clients).

• Legal obligations (e.g., record-keeping or responding to lawful requests).

4. How We Share Your Information

We do not sell your personal information. We may share your information in the following situations:

• Service Providers: With trusted third-party vendors who help us operate our business and the Site (e.g., hosting providers, email marketing platforms, analytics tools, scheduling tools). They are only authorized to use your information as necessary to provide services to us.

• Business Partners: With referral or collaboration partners when it is necessary to coordinate services or when you have been referred to us and consent to such sharing.

• Legal Requirements: When required by law, regulation, legal process, or governmental request, or to protect our rights, property, or safety, or that of others.

• Business Transfers: In connection with a merger, acquisition, reorganization, or sale of all or a portion of our business, your information may be transferred as part of that transaction.

5. Data Retention

We retain personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law.

When we no longer need your information, we will delete, anonymize, or securely store it and isolate it from further use.

6. Your Rights and Choices

Depending on your location, you may have certain rights regarding your personal information, including:

• Access: Request a copy of the personal information we hold about you.

• Correction: Request that we correct or update inaccurate or incomplete information.

• Deletion: Request that we delete your personal information, subject to legal or contractual obligations.

• Restriction or Objection: Request that we restrict or stop certain processing of your information.

• Data Portability: Request a copy of your information in a structured, commonly used, and machine-readable format, where applicable.

• Withdraw Consent: Where processing is based on consent, you may withdraw your consent at any time.

To exercise any of these rights, please contact us using the information in the “Contact Us” section below. We may need to verify your identity before responding.

You can also opt out of marketing emails at any time by clicking the “unsubscribe” link in our emails or by contacting us directly.

7. Cookies and Tracking Technologies

We may use cookies and similar technologies to:

• Remember your preferences.

• Understand how you use the Site.

• Improve performance and user experience.

• Support marketing and advertising efforts.

You can manage cookies through your browser settings. Please note that disabling certain cookies may affect the functionality of the Site.

8. Data Security

We use reasonable technical and organizational measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction.

However, no method of transmission over the internet or method of electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

9. International Transfers

If you access the Site from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States or other countries where our service providers are located.

By using the Site and providing information, you consent to the transfer of your information to these locations, which may have different data protection laws than your country.

10. Children’s Privacy

Our Site and services are not directed to children under 18, and we do not knowingly collect personal information from children under 18.

If we become aware that we have collected personal information from a child under 18, we will take steps to delete such information. If you believe a child has provided us with personal information, please contact us.

11. Third-Party Links

The Site may contain links to third-party websites or services. We are not responsible for the privacy practices or content of those third parties.

We encourage you to review the privacy policies of any third-party sites you visit.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we do, we will revise the “Last Updated” date at the top of this page.

Your continued use of the Site after any changes are posted constitutes your acceptance of the updated Privacy Policy.

Contact Us

If you have any questions about this Privacy Policy or our privacy practices, or if you wish to exercise your rights, please contact us at:

Core Idea Marketing
info@coreideamarketing.com
200 S 10th St, McAllen, TX 78501, USA
Phone: 1-956-450-7858